I specialize in helping businesses reach their online users through integrated, multi-platform, audience-first narratives.
Creative Director + Author
In 2016, Einstein celebrated 150 years as a social impact, privately funded, healthcare system.
Deliverables: Printed Book + Content Platform
Ideation + Copywriting
Estee Lauder considered what to do with their Origins product line as the organic beauty market picked up momentum.
Deliverables: Ideation + User Research + Content Strategy