I'm Emily Anderson. As a freelance creative strategist, my clients hire me to engage their audience, refine their brand message, and elevate the consumer experience at every touch-point, including web, apps, mobile, editorial, print and more.
I provide content and creative development consulting for editorial publications, e-commerce sites, commercial clients including BRIDES Magazine, Yoga Journal, Better Homes and Gardens, L'Oreal, Martha Stewart Weddings, Coty, Origins Skincare, Ebay, Scott Naturals, P&G, NBC Universal.
My background working for fashion and design-driven brands helps me connect with a passionate audience of style-seeking consumers who are also members of the growing segment of shoppers who want their brands to promote social good.
My expertise has grown along with the digital media environment, and I used social media, SEO, Google Adwords, Blogging, link-building, email marketing, and other interactive marketing programs to promote my books and grow an active audience of more than 10,000 style-driven consumers.
A NEW PATH
In 2007, I changed direction and I become a published author and editorial contributor. I wanted to use my experience to help grow consumer awareness about conscious capitalism.
My clients include Fortune 500 companies, niche brands, and bootstrapped start-ups. With 20 years as a marketer, and almost as long as a digital marketer, I am always laser-focussed on growth.
I spent a decade working for fashion and lifestyle brands, including Donna Karan New York, Martha Stewart, and Vanity Fair Magazine. I learned how create a brand, launch a product, develop audience-engaging strategies, and elevate the brand experience across multiple touch points.